Sending IT and applications related work offshore is a routine business decision in most enterprises. But now organizations and R&D heads are debating whether to send product development offshore as well. Skewed views about the nature of the work, unclear suppliers' expectations, and lack of trust characterize the state of the offshore product development market today. But sourcing professionals can help their firms safely send this higher level work offshore and unlock more value by building on the lessons learned by the IT side of the house and developing new, domain specific do's and don'ts.