Empowered customers are disrupting every industry, and CIOs in China need to clearly understand what technology management challenges they face in the age of the customer. This report helps Chinese CIOs understand why and how tech management roles in their organizations must change. Specifically, we analyze the current state, challenges, and barriers to adopting a business technology (BT) agenda at state-owned enterprises (SOEs), privately owned enterprises, and small and medium-size businesses (SMBs). Finally, in view of the BT agenda of Chinese organizations in the age of the customer, this report highlights five directions for future BT development in China.