Best Practice Report

Teleprospecting in the Rearchitected Demand Waterfall®

Jan 1, 2018  

Summary

The distinction between inbound and outbound inquiries has downstream implications for how teleprospecting teams qualify leads. Teleprospecting generated leads (TGLs) remain an important component of B2B demand generation efforts. Teleprospecting teams should play a central role in managing lead waste through recycling programs.

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