Trend Report

The Australia Retail Customer Experience Index, 2017

How Australian Retailers Earn Loyalty With The Quality Of Their Experience

Tom Champion
 and  six contributors
Jan 22, 2018

Summary

How well do leading retailers earn loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of 16 retail brands that we analyzed as part of the Australia CX Index. We also unveil surprising trends in CX quality and the role that emotion plays in CX. Customer experience professionals can use this report to inform their ongoing improvement efforts.

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