Landscape Report

The Digital Adoption Platforms Landscape, Q2 2024

Forrester’s Overview Of 12 Vendors

June 26th, 2024
With contributors:
Ashutosh Sharma , Min Say , Bill Nagel


You can use digital adoption platforms (DAPs) to accelerate digital transformation and proactively manage software change; enhance user experience, productivity, and efficiency; and get actionable recommendations to maximize software investments. But to realize these benefits, you’ll first have to select from a diverse set of vendors that vary by size, type of offering, geography, and use case differentiation. Technology and employee experience (EX) professionals should use this report to understand the value they can expect from a DAP vendor, learn how vendors differ, and investigate options based on size and market focus.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.