Best Practice Report

The Forrester Digital Experience Review™: European Mobile Banking Apps, Q3 2021

BBVA And Intesa Sanpaolo Lead With Valuable Features And Strong User Experience

Karine Cardona-Smits,
Luis Deya,
and
Sep 29, 2021  

Summary

Mobile apps have become the channel of choice for millions of Europeans. To gauge how effective and easy different mobile banking experiences are, we evaluated the smartphone apps of 13 European banks. This report identifies leaders in mobile banking functionality and user experience (UX) and shares best practices that digital and customer experience (CX) professionals can learn from.

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