Tech Tide Report

The Forrester Tech Tide™: Digital Intelligence Technologies, Q1 2021

Sixteen Technologies Underpin Digital Intelligence

March 2nd, 2021
JM
James McCormick
With contributors:
Laura Koetzle , Chandler Hennig , Matthew Izzi , Madison Bakalar

Summary

Digital intelligence (DI) practices are increasingly critical to firms' ability to win, serve, and retain their customers. To accelerate their performance in DI, companies are evaluating and adopting a range of contributing technologies. This Forrester Tech Tide™ report presents an analysis of the maturity and business value of the DI technology categories that support DI. Customer insights (CI) professionals should read this report to shape their firm's investment approach to these technologies.

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