Wave Report

The Forrester Wave™: Creative Advertising Technologies, Q4 2020

The Nine Providers That Matter Most And How They Stack Up

October 13th, 2020
Joanna O'Connell, null
Joanna O'Connell
With contributors:
Emily Collins , Robert Perdoni , Christine Turley


In our 37-criterion evaluation of creative advertising technology (adtech) providers, we identified the nine most significant ones — Adacado, Bannerflow, Celtra, Clinch, Flashtalking, Innovid, Jivox, RevJet, and SundaySky — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals select the right one for their needs.

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