Trends Report

The France Banking Customer Experience Index Rankings, 2023

How French Banking Brands Earn Loyalty With The Quality Of Their Experience

November 6th, 2023
Oliwia Berdak, VP, Research Director
Oliwia Berdak VP, Research Director
Jana Gül, Researcher
Jana Gül Researcher
With contributors:
Martin Gill , Aurelie L'Hostis , Helen Gilroy-Powell , Victoria Manes , Julia Swerdlow , Shayna Neuburg

Summary

How well do leading French banking brands earn loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of eight banking brands in France that we analyzed as part of the European Customer Experience Index (CX Index™). We also unveil trends in CX quality and the role that emotion plays in CX. CX professionals at French banking brands can use this report to inform their ongoing improvement efforts.

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