Trend Report

The France Retail Customer Experience Index, 2018

How French Retail Brands Earn Loyalty With The Quality Of Their Experience

Michelle Beeson
Alex Causey
 and  five contributors
Mar 11, 2019

Summary

How well do leading retailers earn loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of 15 French multichannel retailers and four French digital retailers that were analyzed as part of the France CX Index. We also unveil surprising trends in CX quality and the role that emotion plays in CX. Customer experience professionals can use this report to inform their ongoing improvement efforts.

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