Trends Report

The Future Of B2B Mobile Enterprise Services — Evolving From App Silos To Open Ecosystems

Mobile Will Increasingly Determine The Quality Of Your B2B Activities

December 12th, 2016
AH
Andy Hoar
MF
Michael Facemire
With contributors:
Pascal Matzke , Carmen Margarit-Stoica , Annika Gunderson , Ian McPherson

Summary

Mobile technology is just a means to an end. But mobility shifts the way business-to-business (B2B) ecosystems service their customers, support their partners, and affect competition. These B2B ecosystems facilitate the continuous exchange of information and collaboration. This empowers CIOs to drive faster innovation, support more efficient production, and accelerate go-to-market activities. Mobile transforms from a standalone channel to a central choreographer of connected ecosystems. This report outlines the strategic implications of this transformation of mobility and helps CIOs and CTOs prepare for it.

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