The Future Of Insurance Is Mobile

Smart, portable devices in pockets, purses, and now wrists are opening up a series of opportunities and challenges for insurance eBusiness. The unrelenting pace of innovation means that mobile insurance strategies must be dynamic and fluid to stay relevant. This report lays out Forrester's vision of how digital insurance teams can capitalize on the opportunities being created by mobile devices. This is an update of a report originally published on September 28, 2012; Forrester reviews and updates it periodically for continued relevance and accuracy, and we substantially revised this edition to factor in new ideas.