Trends Report

The Germany Banking Customer Experience Index Rankings, 2023

How German Banking Brands Earn Loyalty With The Quality Of Their Experience

November 6th, 2023
Oliwia Berdak, VP, Research Director
Oliwia Berdak VP, Research Director
Jana Gül, Researcher
Jana Gül Researcher
With contributors:
Martin Gill , Victoria Manes , Julia Swerdlow , Shayna Neuburg

Summary

How well do leading German banking brands earn loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of eight banking brands in Germany that we analyzed as part of the European Customer Experience Index (CX Index™). We also unveil trends in CX quality and the role that emotion plays in CX. CX professionals at German banks can use this report to inform their ongoing improvement efforts.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.