Trends Report

The India Auto Manufacturers Customer Experience Index Rankings, 2022

How Brands Build Loyalty With The Quality Of Their Experiences

December 15th, 2022
With contributors:
Ashutosh Sharma , Aadya Gupta , Bill Nagel

Summary

How well do leading auto manufacturing brands earn loyalty with the quality of their customer experience (CX)? This year, we reveal the rankings of seven auto brands that we analyzed as part of the India Customer Experience Index (CX Index™). We also unveil surprising trends in CX quality and the role that emotion plays in CX. Customer experience professionals can use this report to inform their ongoing improvement efforts.

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