You can use people-oriented text analytics platforms and applications to improve customer experience (CX), enhance employee experience (EX) to better your business performance, and advance your insights-driven business (IDB) capabilities. But to realize these benefits, you’ll first have to select from a diverse set of vendors that vary by size, functionality, geography, and market focus. Technology and data leaders should use this report to understand the value they can expect from a people-oriented text analytics provider, learn how providers differ in focus, and select one based on size and market focus.