Landscape Report

The Product Information Management Landscape, Q2 2023

Forrester’s Overview Of 23 Vendors

July 12th, 2023
With contributors:
Linda Ivy-Rosser , Hannah Murphy , Sara Sjoblom , Kara Hartig


You can use a product information management (PIM) system to decrease time to market for new products, acquire and grow customers/accounts, and increase customer lifetime value by reducing the cost of goods sold (COGS) and increasing long-tail profitability. But to realize these benefits, you’ll first have to select from a diverse set of vendors that vary by size, type of offering, geography, and use case differentiation. Technology leaders should use this report to understand the value they can expect from a PIM vendor, learn how vendors differ, and investigate options based on size and market focus.

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