Data Overview Report

The US Airlines Customer Experience Index Rankings, 2024

How Airlines Earn Loyalty With The Quality Of Their Customer Experience

June 20th, 2024
With contributors:
Fiona Swerdlow , Melissa Bongarzone , Daniel Portillo , Shayna Neuburg

We reveal the scores of five US airline brands that we analyzed as part of Forrester’s Customer Experience Benchmark Survey, 2024. We also identify the types of experiences that customers prefer and the drivers and emotions that affect loyalty the most.

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