Trends Report

The US Customer Experience Index Rankings, 2022

CX Quality Drops Following A Tumultuous Year

June 1st, 2022
With contributors:
Harley Manning , Daniel Portillo , Shayna Neuburg


The past 12 months have been a roller coaster ride for consumers and brands. COVID-19 cases and deaths have declined, allowing consumers to return to a degree of normalcy in their social lives and brand interactions. Meanwhile, supply issues, staffing shortages, and rising costs hamper firms’ efforts to return to that same pre-pandemic “normal.” How well did brands manage their customers’ experiences? This year, we reveal the scores and rankings of all 221 brands across 13 industries. Results show that many brands struggled to sustain the level of quality they achieved earlier in the pandemic. CX professionals can use this report to inform their ongoing improvement efforts

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.