Top Enterprise Web 2.0 Predictions For 2008

January 25th, 2008

G. Oliver Young

With contributors:

Rob Koplowitz , April Lawson , Ellen Daley

Summary

The enterprise Web 2.0 market, which includes the deployment of tools like blogs, wikis, and social networking within the enterprise, was a growing force in enterprise software in 2007. While the market is still quite immature, it will continue to gain importance in 2008 as an increasing number of firms look to enterprise Web 2.0 tools to solve long-standing information worker problems. As a result, Forrester expects to see strong demand growth for tools like enterprise RSS and social networking, an increased role for IT departments in technology acquisition, and steadily growing revenue from current deployments. The market will remain volatile, but Forrester expects midtier software vendors, consultancies and systems integrators, and Microsoft to reap the biggest rewards in the coming year.

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