Data Snapshot

Understanding Singaporeans’ Interest In Green Finance

Singaporean Consumers Are Only Moderately Interested In Green Finance

November 18th, 2022
Zhi-Ying Barry, Principal Analyst
Zhi-Ying Barry Principal Analyst
With contributors:
Oliwia Berdak , Michael Barnes , Aidan Riga , Bill Nagel

Online adults in Singapore most frequently report interest in green deposit accounts, in search of better returns on their money while supporting green projects in a market that traditionally pays low rates of interest on deposit accounts. Singaporean men are more often interested in green deposit accounts than women. Forrester expects green finance interest in Singapore to pick up when the country finalizes its green taxonomy in 2023 to ensure greater standardization in the market. This is a snapshot of Forrester’s data on Singaporean online adults’ interest in green finance offerings.

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