Trends Report

What’s Next In Mobile Banking: Seven Indispensable Features Coming To US Banking Apps

Forrester Identifies The Emerging Services And Features That Customers Will Come To Expect On Mobile Banking Apps

July 6th, 2022
Peter Wannemacher, Principal Analyst
Peter Wannemacher Principal Analyst
Nicole Murgia, Senior Researcher
Nicole Murgia Senior Researcher
With contributors:
David Hoffman , Aurelie L'Hostis , Alyson Clarke , Zhi-Ying Barry , Zachary Stone , Christiana Lano , Jen Barton

Summary

Today’s banking customers do more, want more, and expect more on their mobile apps. Meanwhile, banks have an ever-growing list of possible features to add to their apps. It is the difficult but mission-critical job of digital leaders to identify the features that will become must-have — the ones that will enable increased engagement and growth. Our new research predicts which mobile banking services will soon be table stakes. This report gives digital leaders an overview of what customers will want and come to expect on mobile apps in the coming years.

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