Search Results

• Survey Consumer Technographics® Financial Services Topic Insights 2 Survey, 2020

  November 23, 2020

  SURVEY TOPICS Device adoption and attitudes Financial services general Financial services brand relationships Brand perceptions Engagement Financial well-being SURVEY METHODOLOGY The Forrester...

• Survey Consumer Technographics® Technology, Media, And Telecom Topic Insights 2 Survey, 2020

  November 9, 2020

  SURVEY TOPICS Advertising Telecom services Cord cutting and cord nevers Loyalty and switching service providers Over-the-top services Video and TV Online services Smart home technology Virtual...

• Survey Consumer Technographics® Retail Topic Insights 2 Survey, 2020

  November 2, 2020

  SURVEY TOPICS Device adoption and attitudes Retailers and purchasing Cross-border online shopping Luxury shopping Subscription replenishment services Direct-to-consumer Social commerce Ratings and...

• Survey Consumer Technographics® Financial Services Topic Insights 1 Survey, 2020

  November 2, 2020

  SURVEY TOPICS Device adoption and attitudes Financial services general Financial services brand relationships Banking by channel Mobile banking Fintech Payments Point of...

• Survey Consumer Technographics® Technology, Media, And Telecom Topic Insights 1 Survey, 2020

  October 13, 2020

  SURVEY TOPICS TVs Computers Smartphones Gaming Plans and purchase Security Device ecosystem interaction Personal devices for work purposes COVID-19 SURVEY METHODOLOGY The Forrester Analytics...

• Survey Consumer Technographics® Retail Topic Insights 1 Survey, 2020

  October 5, 2020

  SURVEY TOPICS Device adoption and attitudes Retailer/manufacturer Promotion and coupons Customer acquisition and retention Back-to-school shopping Delivery/fulfillment Returns Retail...

• Survey Consumer Technographics® Financial Services Consumer Buyer Journey Survey, 2020

  September 30, 2020

  SURVEY TOPICS Bank account Credit card Life insurance policy Auto insurance policy Home insurance policy Investment account Mortgage Loan SURVEY METHODOLOGY The Forrester Analytics Consumer...

• Survey Consumer Technographics® Technology, Media, And Telecom Consumer Buyer Journey Survey, 2020

  September 3, 2020

  SURVEY TOPICS HDTV Smartphone Tablet Computer Smartwatch Smart home device Game console or gaming computer Smart speaker Augmented reality or virtual reality device Home telecom service Wireless...

• Survey Consumer Technographics® Retail Consumer Buyer Journey Survey, 2020

  August 17, 2020

  SURVEY TOPICS Clothing and footwear Cosmetics and beauty products Home décor, furnishings, or furniture Small or personal appliances Baby products Toys and games Pet products Large...

• Survey Consumer Technographics® COVID-19 Survey (Wave 2)

  May 21, 2020

  SURVEY TOPICS General attitudes and behaviors Retail behaviors Financial services behaviors Technology, media, and telecom behaviors SURVEY METHODOLOGY The Forrester Analytics Consumer...

• Survey Consumer Technographics® Benchmark Survey, Part 1, 2020

  March 23, 2020

  SURVEY TOPICS Device adoption and attitudes Media and advertising Online topics and websites Streaming Social media behaviors Retail spending, products, and brands purchased Payment methods and...

• Survey Consumer Technographics® Benchmark Survey, Part 2, 2020

  March 23, 2020

  SURVEY TOPICS Telecom providers, services, and behaviors Television viewership Advertising attitudes and behaviors Loyalty programs Financial services brands and activities Digital wallet...

• Survey Consumer Technographics® European Technology, Media, And Telecom Topic Insights 2 Survey, 2019

  November 18, 2019

  SURVEY TOPICS Advertising Telecom services Cord cutting and cord nevers Loyalty and switching service providers Over-the-top services Video and TV Smart home technology Virtual assistants Voice...

• Survey Consumer Technographics® European Financial Services Topic Insights 2 Survey, 2019

  November 11, 2019

  SURVEY TOPICS General finance Mobile finance Banking Financial product bundling Engagement Role of person Virtual agents and automation Wealth transfer SURVEY METHODOLOGY The Forrester Analytics...

• Survey Consumer Technographics® European Retail And Travel Topic Insights 2 Survey, 2019

  October 21, 2019

  SURVEY TOPICS Retailers and purchasing Subscription replenishment services Social commerce Promotions/coupons Returns, ways to return, attitudes Customer acquisition and retention Ratings and...

• Survey Consumer Technographics® European Financial Services Consumer Buyer Journey Survey, 2019

  September 23, 2019

  SURVEY TOPICS The customer lifecycle covers six phases — discover, explore, buy, ask, use, and engage — for the following financial products and services: Bank account Credit card Life...

• Survey Consumer Technographics® European Retail And Travel Topic Insights 1 Survey, 2019

  September 23, 2019

  SURVEY TOPICS Retailer/manufacturer Cross-border online shopping Customer service Back-to-school shopping Luxury shopping Retailer interaction Delivery/fulfillment In-store technology SURVEY...

• Survey Consumer Technographics® European Technology, Media, And Telecom Topic Insights 1 Survey, 2019

  September 9, 2019

  SURVEY TOPICS TVs Computers Tablets Smartphones Plans and purchase Security Device ecosystem interaction Personal devices for work purposes SURVEY METHODOLOGY The Forrester Analytics Consumer...

• Survey Consumer Technographics® European Technology, Media, And Telecom Consumer Buyer Journey Survey, 2019

  July 29, 2019

  SURVEY TOPICS HDTV Smartphone Tablet Computer Smartwatch Smart home device Headphones Voice assistant speaker Home telecom service Wireless service PC/mobile security service Online video...

• Survey Consumer Technographics® European Financial Services Topic Insights 1 Survey, 2019

  March 25, 2019

  SURVEY TOPICS General finance Digital financial activities Financial situation Loans and debt Personalization Financial literacy Financial advice SURVEY METHODOLOGY The Forrester Analytics...

• Survey Consumer Technographics® European Online Benchmark Survey (Part 2), 2019

  March 4, 2019

  SURVEY TOPICS Telecom behaviors Online television viewership and brands Social media usage Marketing and advertising attitudes and behaviors Email activities and preferences Loyalty...

• Survey Consumer Technographics® European Online Benchmark Survey (Part 1), 2019

  March 4, 2019

  SURVEY TOPICS Device adoption and attitudes Media and advertising Online topics and websites Social media behaviors Retail spending, products, and brands purchased Payment methods and...