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  Webinar Where The Grocery Industry Goes Next: Marketing And E-Commerce (Part 2 of 2)

  October 23, 2020 | Fiona Swerdlow, Sucharita Kodali, Xiaofeng Wang

  Forrester’s analysts present a series of overviews, panels, and discussions on the solutions, tactics, and technologies shaping the grocery industry, both in stores and online. This webinar...

• Report Guide: How To Craft A Mobile Notifications Strategy

  Start Creating Your Mobile Notifications Strategy With These 10 Steps

  August 7, 2020 | Julie Ask, Angelina Gennis, Andrew Hogan

  When designing mobile notifications, product owners should pursue a methodical approach that begins with the POST methodology and involves a holistic customer and user experience strategy. This...

• Report Research Overview: Strategies For Digital Success In The US Grocery Sector

  April 28, 2020 | Scott Compton, Madeline Cyr

  Marketing, operations, innovation in the digital store, and data and insights are core to any retail establishment. To help digital business pros develop grocery store digital retail strategies,...

• Report Research Overview: Strategies For Digital Success At Quick-Service Restaurants

  April 24, 2020 | Scott Compton

  Marketing, operations, innovation in the digital store, and data and insights are core to any retail establishment. To help eBusiness and channel strategy professionals develop their digital retail...

• Report The Life-Changing Magic Of Simplifying Your Mobile App

  My App Is A Kitchen Sink: Now What?

  April 23, 2020 | Julie Ask, Gina Bhawalkar

  What should you do if your mobile app is like a pre-Marie-Kondo kitchen sink — cluttered, messy, and full of junk? Don't just drain it! First, determine the real problem; then, build a plan to...

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  Webinar What's Hot And What's Not In Retail Tech For 2020

  April 21, 2020 | Brendan Witcher, Nicole Murgia

  In the highly competitive world of commerce, retailers and brands must invest in tech initiatives that will differentiate them, drive revenue growth, and keep their customers satisfied. In this...

• Report The State Of Retail Loyalty In 2020

  An Evaluation Of 13 Retail Loyalty Programs

  April 9, 2020 | Sucharita Kodali, Emily Collins

  Shoppers love retail loyalty programs. Three-quarters of online consumers belong to at least one program, and they report regularly using the programs to which they belong. However, not all loyalty...

• Report A Practical Guide To Modern Content Strategy

  How Tech Leaders Can Avoid Going Down The Content Rabbit Hole

  October 21, 2019 | Mark Grannan

  Common pitfalls hobble new content projects. Often, digital business leaders try to fix all of the problems; this approach will stall out. Or, they work outside of existing systems and processes;...