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  • Customer Analytics
  • Brandon Purcell

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The Customer Analytics Playbook For 2021

Turn Data Into Insights With Customer Analytics

The scale and diversity of customer data provide rich new sources of insight that let firms engage with customers in new ways. Today's customer analytics practitioners are no longer data geeks...

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  • Report Now Tech: Customer Analytics Service Providers, Q2 2021

    Forrester's Overview Of 40 Customer Analytics Service Providers
    April 20, 2021 | Brandon Purcell

    You can use customer analytics service providers to solidify your customer data foundation, build and deploy analytical models, and embed insights into customer experiences. But to realize these...

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