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The Identity And Access Management Playbook For 2021
Evolve Your IAM Strategy For Your Digital Business
New business models have extended the identity boundaries of today's digital businesses: Security and risk (S&R) pros must manage identities and access across populations (employees, partners, and...
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An Example Of A Preference Center
October 10, 2018
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The Four Types Of Consumer Data
October 10, 2018
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Report Predictions 2019: B2C Marketing
Consumer Power Pushes Marketers To Better Data And Experiences, But Not Without A Few Fumbles
Almost halfway through the age of the customer, consumers are making their increasing power felt when dealing with brands. With customer preference and privacy taking center stage in 2018, B2C...
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Report Q&A: What Marketers Need To Know About Zero-Party Data
October 10, 2018 | Fatemeh KhatiblooB2C marketers know how difficult it is to build and maintain a trusted relationship with consumers. The introduction of regulations like the European Union's General Data Protection Regulation...
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