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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report 2017 To 2021: US Online Display Advertising's Great Reckoning
November 28, 2017 | Samantha MerlivatAccording to Forrester's most recent forecasts, spending on online display advertising and social media advertising in the US will grow by nearly 70% between 2017 and 2021, largely due to the rapid...
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Report The Future Of Mobile Wallets Lies Beyond Payments
Select Your Mobile Wallet Partners To Craft Valuable Mobile Moments
February 9, 2015 | Thomas HussonDespite the accelerating rate of disruption and innovation in mobile payments, no one, including Apple, has yet cracked mobile wallets. Forrester believes that several players will emerge as...
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Report Messaging Apps: Mobile Becomes The New Face Of Social
Messaging Apps Will Force Digital Platforms To Evolve
July 7, 2014 | Thomas HussonYou've surely heard of the second-largest acquisition in tech history, Facebook's purchase of WhatsApp for $19 billion. However, you may not have heard of KakaoTalk, Kik, Line, Secret, Snapchat,...
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