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Analyst Relations | B2C Marketing | Customer Experience | Financial Services | Lloyds Banking Group | Measurement is in my interests.
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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report Why CX: Proof That Investing In Experience Improves Revenue, Cost, And Risk
Use Data From More Than 20 Companies To Make A Measurable And Meaningful Business Case For CX
Customer experience (CX) can be a critical differentiator and transformation catalyst, but its effects are limited when those leading the CX charge can't make a measurable and meaningful case for...