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ForresterNow

FORRESTERNOW

As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Report Forrester Infographic: RTIM Empowers Marketing’s CX Ambitions

    Invest In Real-Time Interaction Management (RTIM) To Accelerate Marketing And CX Alignment
    September 11, 2019 | Rusty Warner

    Today's empowered customers expect consistent, relevant experiences in their moments of need. Real-time interaction management (RTIM) provides the critical marketing technology (martech)...

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