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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Forum Summit Asia Pacific
The must-attend event for B2B & B2C marketing and CX leaders
The combined power of Forrester and SiriusDecisions has unleashed a new energy into the products and services available to both the B2B and B2C community. By harnessing this energy, we are bringing...
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Report Delight The Right Customers To Build A Successful Business
June 9, 2020 | TJ KeittBusinesses often chase high overall customer experience (CX) scores. But these beacon metrics, which measure the average experience across all customers, provide limited insights to business...
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Forum CX Sydney
The Time Is Now: Lead With Experience
CX and marketing exist to win, serve, and retain customers. But silos and miscommunication keep this power duo from reaching their full potential. For this reason, we’ve made collaboration...
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Report The India Auto Manufacturers Customer Experience Index, 2019
How Indian Auto Manufacturers Earn Loyalty With The Quality Of Their Experience
January 28, 2020 | Amit BhatiaHow well do leading auto manufacturing brands earn loyalty with the quality of their customer experience (CX)? This year, we reveal the rankings of seven auto brands that we analyzed as part of the...
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Report The US Mass-Market Auto Manufacturers Customer Experience Index, 2019
How US Mass-Market Auto Manufacturers Earn Loyalty With The Quality Of Their Experience
How well do leading mass-market auto brands earn loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of the 15 mass-market auto brands that were...
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Report The US Luxury Auto Manufacturers Customer Experience Index, 2019
How US Luxury Auto Manufacturers Earn Loyalty With The Quality Of Their Experience
How well do leading luxury auto brands earn loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of nine luxury auto brands that were analyzed as...
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Forum CX Europe 2019
Change The Game: Leading Radical CX Innovation
November 14, 2019 | Joana de QuintanilhaFirst, the good news. Customer experience (CX) leaders have successfully elevated and transformed the practice of CX over the past decade. We’ve become more professional, more analytical, and...
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Report The Canada Customer Experience Index, 2019
How Brands Build Loyalty With The Quality Of Their Experience
July 15, 2019 | Rick ParrishHow well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the scores of all 161 brands across 14 industries in the Canada Customer Experience...
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Report The US Customer Experience Index, 2019
How Brands Build Loyalty With The Quality Of Their Experience
June 11, 2019 | Rick ParrishHow well do leading brands build loyalty with the quality of their customer experience (CX)? This year, we reveal the scores of all 260 brands across 16 industries in the US Customer Experience...
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