Search Results

• Report The Future Of Small Business Banking

  Bank Brands Will Fade As Their SME Products Become Components In Other Companies' Ecosystems

  September 24, 2019 | Peter Wannemacher

  Banking for small- and medium-sized businesses is being disrupted by dozens of new entrants such as MYbank, Square, Stripe, Tide, and Xero that offer small- and medium-sized enterprises (SMEs) a...

• Report The Forrester Banking Wave™: Global Mobile Apps Summary, 2019

  Banks Must Aim For Great Experiences, Not Just Great Functionality

  September 24, 2019 | Benjamin Ensor, Zhi-Ying Barry, Aurelie L'Hostis

  Mobile apps have become the touchpoint of choice for millions of consumers to manage their finances. Digital banking teams need to build mobile banking experiences around customer needs, empowering...

• 

  Webinar Notifications In Regulated Industries

  September 18, 2019 | Julie Ask, Peter Wannemacher, Heidi Shey

  Few things are as critical to firms as notifications. An app or a website is overkill for many of the engagements that consumers have with a financial or healthcare institution. From notifying...

• Blog Kicking Off Our New Research On Autonomous Finance: FORR/3 Video

  September 6, 2019 | Peter Wannemacher

  Forrester has recently kicked off some new research focusing on services and companies that make financial decisions and take action on behalf of consumers. You can take a very short survey on this...

• Blog Introducing Autonomous Finance: Forrester’s New Research On Algorithm-Based Financial Services

  August 15, 2019 | Peter Wannemacher

  People’s lives are becoming ever more automated as millions of algorithms make decisions — and, in some cases, take actions on those decisions — on behalf of a consumer. While it’s still early...

• Report Disruptors Are Helping Customers With Shared Finances While Most Banks Sit On The Sidelines

  People's Interpersonal Financial Relationships Are Complex, But Digital Products And Services Are Revealing Unmet Needs And Opportunities

  August 2, 2019 | Peter Wannemacher

  Shared finances, defined as any situation in which a person acts as an observer of, partner in, or proxy for another person's finances, are an important but often unmet need for millions of...

• Report Give Bank Customers More Control Over Their Cards

  Digital Feature Fix: Put Card Management Functionality On Your Bank's Apps And Websites

  July 23, 2019 | Peter Wannemacher

  Many banks don't help customers easily monitor their debit and credit cards or control where or when their cards can be used. This brief explains why card management tools are important,...

• Report Digital Feature Fixes: Take Concrete Steps To Improve Your Digital Banking Capabilities

  Learn From The Best Digital Experiences In The Industry

  June 12, 2019 | Alyson Clarke, Aurelie L'Hostis, Peter Wannemacher

  Building great digital banking experiences isn't easy. Some digital banking teams have made preventable mistakes that make digital touchpoints less effective or harder to use than they can be....

• Blog Is Your Bank’s Mobile App A Fonzie Or A Potsie?

  June 4, 2019 | Peter Wannemacher

  If you’re a fan of the old TV show “Happy Days,” you know Fonzie and Potsie. If you don’t know the show, here’s a quick sum-up of the two characters: Both were good dudes,...

• Blog The Good, The Bad, & The Ugly Of US Mobile Banking Experiences In 2019

  May 15, 2019 | Peter Wannemacher

  [Note: This is about the findings from our US mobile banking reviews and research. If you want to read about what we saw in Canada, go here.] Mobile apps have become the touchpoint of choice for...

• Report The Forrester Banking Wave™: US Mobile Apps, Q2 2019

  US Mobile Banking Experiences Are Often Effective, Sometimes Easy, But Rarely Evoke Positive Emotions — Leaders Are Improving All Three

  May 15, 2019 | Peter Wannemacher, Gina Bhawalkar, August du Pont

  Mobile apps have become the touchpoint of choice for millions of Americans to manage their finances. Digital banking teams need to build mobile banking experiences around customer needs, empowering...

• Report The Forrester Banking Wave™: Canadian Mobile Apps, Q2 2019

  Leading Canadian Banks Are Raising The Bar By Moving Faster

  May 15, 2019 | Gina Bhawalkar, Peter Wannemacher, August du Pont

  Mobile apps have become the touchpoint of choice for millions of Canadians to manage their finances. Digital banking teams need to build mobile banking around customer needs, empowering customers...