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Charts & Figures
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The Forrester Consumer Energy Index For Facebook Dropped During 2018
January 18, 2019
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The Forrester Consumer Energy Index
January 18, 2019
Search Results
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Report Gillette's Close Shave
A Consumer Energy Index Analysis
January 22, 2019 | Anjali LaiBrands are jumping into the messy arena of polarizing issues with greater fervor, and Gillette just raised the stakes. Within 72 hours of launch, its "We Believe" TV spot shot past 13 million views...
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Report Facebook: The Myth Of The Monopoly
A Consumer Energy Index Analysis
January 18, 2019 | Anjali Lai2018 was a challenge for Facebook, Inc.: Between the Cambridge Analytica scandal in Q1 and a security bug in Q4, the headlines revealed that its largest partners had access to users' personal data...
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Report Nike Makes No Sacrifices
A Consumer Energy Index Analysis
Nike unveiled its 30th anniversary "Just do It" ad campaign featuring its long-sponsored and controversial athlete Colin Kaepernick. Putting aside photos of disgruntled consumers setting Nike shoes...