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• Report Guide Your Customers To Better Experiences With Behavioral Science

  Align Better Futures For Both The Customer And The Organization

  November 27, 2018 | Ryan Hart, Samuel Stern

  Through a combination of tactical quick wins and strategic transformations, customer experience (CX) professionals can apply the concepts of behavioral science to improve experiences. In this way,...

• Report The India Customer Experience Index, 2016

  The Customer Experience Of Brands In India Improves, But More Remains To Be Done

  November 2, 2016 | Amit Bhatia

  As the focus on customer experience (CX) in India grows, brands are increasing their investments and efforts to provide customers with higher-quality experiences. Despite this, our inaugural...

• Report Next In Tech: Indoor Positioning

  Indoor Venues Are The Next Frontier For Location-Based Services

  January 23, 2013 | Tony Costa

  Location is a cornerstone of mobile experiences and enables some of the most widely used mobile apps, such as Foursquare and Yelp. Location has also become a new battleground as Apple, Google, and...