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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Selecting The Right Pilot Starts With Business Objectives
February 5, 2020
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Pilot Prioritization Example From A Retail Bank
February 5, 2020
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Report Pick A Powerful Pilot To Propagate Customer Analytics
Business Case: The Customer Analytics Playbook
February 5, 2020 | Brandon Purcell, Emily MillerWhile most companies understand the importance of transforming data into insights, many struggle to get their customer analytics practice off the ground. They're missing out on a huge opportunity....
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Report Optimize Customer Experience With A Digital Intelligence Business Case
Business Case: The Digital Intelligence Playbook
Today's digital analytics practices are advancing the ability to take actions on insights about customers' digital behavior. But that's not enough: Customers' expectations continue to change faster...
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