Search Results

• Report Forrester Infographic: Understanding Today's Hong Kong Investors

  February 11, 2021 | Tom Mouhsian, Vijay Raghavan

  Wealth management firms commonly segment their clients by investable assets. But this is not enough to help firms decide on new products and services or optimize customer engagement models....

• Report Now Tech: AI Consultancies, Q1 2021

  Forrester's Overview Of 40 AI Service Providers

  February 4, 2021 | Michele Goetz

  You can use AI consultancies to accelerate impact and time-to-value with AI, de-risk AI-driven business activities and offers, and upskill your enterprise to become AI native. But to realize these...

• Report Monetize Data Strategically: Prioritize Data And Analytics Initiatives

  Intermediate Level: Process Practices For Insights-Driven Businesses

  December 23, 2020 | Jennifer Belissent, PhD

  Everyone wants to monetize their data, but the growing stream of data and analytics requests overwhelms insights teams. In a recent Forrester inquiry, a client asked, "Is a dollar of cost savings...

• Report Optimize Customer Experience With A Digital Intelligence Roadmap

  Roadmap: The Digital Intelligence Playbook

  October 27, 2020 | Cinny Little, James McCormick

  Tracking and understanding the interactions with your customers as they digitally engage across channels is hard enough. Using that understanding to take actions that optimize their experiences...

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  Webinar How The Insights Center Of Excellence Powers The Adaptive Enterprise

  October 21, 2020 | Cinny Little

  Customer insights (CI) pros continue to struggle with driving more actions from data and insights. An insights center of excellence (COE), also called a hub-and-spoke model, is the leading...

• Report The Forrester Wave™: Specialized Insights Service Providers, Q2 2020

  The 13 Providers That Matter Most And How They Stack Up

  June 8, 2020 | Jennifer Belissent, PhD

  In our 18-criterion evaluation of insights service providers, we identified the 13 most significant ones — Alibaba Cloud, BearingPoint, EPAM, Fractal Analytics, HCL, LTI, NEC, SAP, Telefónica,...

• Report The Forrester Wave™: Enterprise Insights Service Providers, Q2 2020

  The 13 Providers That Matter Most And How They Stack Up

  June 8, 2020 | Jennifer Belissent, PhD

  In our 18-criterion evaluation of enterprise insights service providers, we identified the 13 most significant ones — Accenture, Atos, Boston Consulting Group (BCG), Capgemini, Cognizant, Deloitte,...

• Report Pick A Powerful Pilot To Propagate Customer Analytics

  Business Case: The Customer Analytics Playbook

  February 5, 2020 | Brandon Purcell, Emily Miller

  While most companies understand the importance of transforming data into insights, many struggle to get their customer analytics practice off the ground. They're missing out on a huge opportunity....

• Report Now Tech: Insights Service Providers, Q1 2020

  Forrester's Overview Of 38 Insights Service Providers

  January 13, 2020 | Jennifer Belissent, PhD

  You can use insights service providers to deliver end-to-end data-to-insights-to-execution engagements, drive effective change and stakeholder management to ensure insights implementation, and...

• Report Optimize Customer Experience With A Digital Intelligence Business Case

  Business Case: The Digital Intelligence Playbook

  January 3, 2020 | Cinny Little, James McCormick

  Today's digital analytics practices are advancing the ability to take actions on insights about customers' digital behavior. But that's not enough: Customers' expectations continue to change faster...

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  Webinar The Pulse Of Financial Services Customers In Asia Pacific

  November 5, 2019 | Zhi-Ying Barry, Frederic Giron, Arnav Gupta

  The adoption of digital banking is about to accelerate and reach new levels of scale in Asia Pacific. Pioneers such as WeBank and Kakao have foreshadowed what is on the way, but this is just the...

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  Webinar Turbocharge Value From Data And Insights With A Center Of Excellence: Five Critical Enablers

  September 17, 2019 | Cinny Little

  About half of organizations are failing to apply the majority of their data analytics work to driving business outcomes. And that’s true for use cases across the spectrum — from...

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  Webinar Use The Four-Step GKAD Framework To Select The KPIs That Matter Most And Drive More Actions From Data And Insights

  May 21, 2019 | Cinny Little

  Firms continue to play a data-to-insights game of “telephone.” In the data-to-insights version, insights tumble into a gap between data-to-insights pros and stakeholders with...

• Report Here's What You Missed At Forrester's 2018 Data Strategy & Insights Forum

  The Best Advice From Data And Insights Leaders On How To Build An Insights-Driven Business

  March 20, 2019 | Srividya Sridharan, Gene Leganza, Emily Miller

  Being a data, analytics, and insights leader is not an easy job. Forrester's inaugural Data Strategy & Insights Forum brought business and technology leaders together to share best practices and...