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FORRESTERNOW
As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Commonly Used Analytical Techniques
February 1, 2019
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Analytics Across The Customer Life Cycle
February 1, 2019
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Drive Customer Value Across The Life Cycle
February 1, 2019
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Report How Analytics Drives Customer Life-Cycle Management
February 1, 2019 | Brandon PurcellWith the growing importance of customer insights (CI) in organizations, the role of analytics to extract insight and embed it back into organizational processes is at the forefront of business...