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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report Now Tech: Mobile Engagement Automation, Q2 2020
Forrester's Overview Of 25 Mobile Engagement Automation Providers
You can use mobile engagement automation (MEA) to identify the right moments to engage with customers, send contextually relevant messages, and engage with customers across the entire customer...
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Report The Forrester Wave™: Email Marketing Service Providers, Q2 2020
The 13 Providers That Matter Most And How They Stack Up
May 12, 2020 | Shar VanBoskirkIn our 23-criterion evaluation of email marketing service providers, we identified the 13 most significant ones — Acoustic, Adobe, Bluecore, Braze, Cheetah Digital, Cordial, dotdigital, Epsilon,...
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Report Now Tech: Email Marketing Vendors, Q1 2020
Forrester's Overview Of 34 Email Marketing Providers
January 22, 2020 | Shar VanBoskirkYou can use email marketing to create better brand experiences, establish customer relationships, and experiment. But to realize these benefits, you'll first have to select from a diverse set of...
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