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• Webinar Consumer Outlook On 2021

  Thursday, February 4, 2021, 11:00 a.m.-11:40 a.m. Eastern time (16:00-16:40 GMT) | Anjali Lai

  2020 will be remembered as a transformational year in world history; now, the decisions, actions, and innovations that occur in 2021 will set the trajectory for pandemic recovery and rebound that...

• Webinar European Tech Market Outlook For 2020 And 2021

  Modest Recoveries In 2021 After 2020 Pandemic Recessions

  Monday, February 1, 2021, 11:00 a.m.-12:00 p.m. Eastern time (16:00-17:00 GMT) | Andrew Bartels, Michael O'Grady

  This webinar covers Forrester's updates to our forecast for 2021 for business and government purchases of tech goods and services in Europe overall and for the eight largest European tech markets...

• Report The State Of Environmental Sustainability In The Fortune Global 200

  Climate Action As A Risk Management And Growth Strategy Takes Center Stage

  January 15, 2021 | Stephanie Balaouras, Salvatore Schiano

  In 2020, firms had to adapt to a series of risk events — COVID-19, megawildfires, a devastating hurricane season — engendered or magnified by climate change. Leading Fortune Global 200 firms have...

• Report China Tech Market Outlook, 2021 To 2022

  China Is Building Technology Engines To Accelerate Out Of The Crisis In 2021

  January 14, 2021 | Charlie Dai

  The Chinese government has revised its national strategy in the face of the global pandemic and economic crisis. To accelerate this process, more organizations will implement future-fit...

• Report Now Tech: Virtual Healthcare Platforms, Q1 2021

  Forrester's Overview Of 28 Virtual Healthcare Platform Providers

  January 14, 2021 | Arielle Trzcinski

  Healthcare organizations (HCOs) can use virtual care (VC) to increase the capacity of existing clinical teams, improve clinical outcomes and lower medical spend for patients and members, and defend...

• Report The State Of Network Security, 2020 To 2021

  Benchmarks: The Zero Trust Security Playbook

  January 7, 2021 | David Holmes, Heidi Shey

  This data-driven report outlines budgeting and spending, security group responsibilities, network security technology, and services adoption in North American and European organizations for 2020 to...

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  Webinar IoT Predictions 2021

  January 7, 2021 | Paul Miller, Michele Pelino

  Enterprises and consumers continue to drive demand for new internet of things (IoT) solutions and services across verticals and geographies. Join us to hear Forrester IoT analysts reflect on 2020...

• Report GRC Vision, 2021 To 2026

  Vision: The Governance, Risk, And Compliance Playbook

  January 4, 2021 | Renee Murphy, Alla Valente

  Risk management professionals should be looking five years into the future to successfully steer their fast-paced businesses. Many key trends will amplify strategic and digital risks and transform...

• Report Gauge Your ZTX Security Maturity

  Assessment: The Zero Trust Security Playbook

  December 31, 2020 | Chase Cunningham

  To convert your digital business ecosystem into a secure, Zero Trust eXtended (ZTX) ecosystem, you need to know where to start the transformation. This report guides security and risk (S&R) pros...

• Report Build An Outside-In Contact Center Roadmap

  Roadmap: The Contact Centers For Customer Service Playbook

  December 31, 2020 | Art Schoeller

  In most industries, a large percentage of customer contacts need support from contact center agents. Developing a solid contact center roadmap in the context of a broader customer experience (CX)...

• Report Forrester Infographic: Brand Communication And Action Drive Perception For Indian Banks

  December 30, 2020 | Amit Bhatia

  Apart from spawning a health crisis in 2020, the pandemic inevitably also created an economic one, pushing financial institutions into the spotlight. Like their global peers, banks in India strove...

• Report Betting On Bots For Grocery E-Commerce

  What You Need To Know About Automated Microfulfillment Solutions For Grocery E-Commerce

  December 28, 2020 | Scott Compton

  Grocery store operations and digital execs are evaluating and investing in innovative, automated technology to scale to growing consumer demand for fast fulfillment options of online orders. In...

• Report The State Of The US Grocery Shopper — COVID-19

  US Grocery Shopper Behaviors In The New Normal

  December 22, 2020 | Sucharita Kodali, Madeline Cyr

  Throughout waves of shutdowns and fears that the coronavirus pandemic has resurged, one place where online adults still show up is in grocery stores. In this way, the pandemic has essentially...

• Report Forrester Infographic: Indian Banks Need To Foster Customers’ Financial Well-Being

  December 18, 2020 | Arnav Gupta

  Indian consumers are stressed about their finances — a situation exacerbated by the pandemic. They're anxious about their financial situation and need help managing their money effectively to...

• Report To Win And Retain Consumers During The Pandemic, Start With Empathy

  Demonstrate Empathy By Designing For Unique Customer Risk Profiles

  December 17, 2020 | Anjali Lai, Martin Gill

  Within the COVID-19 crisis are the seeds of transformation: The boldest leaders will not only adapt their businesses; they will use insights to get closer to their consumers and understand their...

• Report Operationalize Your Return-To-Work Strategy: Mitigate Privacy Risk

  A Return-To-Work Series Report

  December 16, 2020 | Enza Iannopollo

  As local government organizations begin to lift shelter-in-place orders, businesses are finalizing plans to reopen workspaces. But many business leaders remain unsure if the safeguards they...

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  Webinar Banking Predictions 2021

  December 16, 2020 | Oliwia Berdak, Alyson Clarke, Jost Hoppermann

  COVID-19 has brought uncertainty to banking and reduced profitability. 2021 will see consolidation and lower appetites for risk. Many banks, traditional and digital, will bite the dust or emerge...

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  Webinar Empowered Consumers Go Green

  December 14, 2020 | Anjali Lai, Salvatore Schiano

  Conversations about the climate have ebbed and flowed for decades, yet 2020 marks a turning point where the combination of escalating climate hazards, a global pandemic, and a newfound consumer...

• Report IoT Transforms Supply Chain Management

  Assess Opportunities To Enhance Your Supply Chain Processes Using IoT Solutions

  December 11, 2020 | Michele Pelino, Paul Miller

  Across verticals, enterprises use a variety of internet-of-things (IoT)-enabled processes to transform their end-to-end supply chain operations. This report identifies areas where IoT solutions...

• Report Reshape Your Application Support For Digital Operations

  Application Maintenance Is Everyone's Problem

  December 10, 2020 | Charles Betz

  Digital transformation and DevOps are challenging the traditional application support (AS) function within the infrastructure and operations (I&O) organization. In this report, we give I&O leaders...

• Report How To Reinvent Small Business Lending

  SMB Lending Transformation Requires A Reset Of Technology, Processes, And Culture

  December 10, 2020 | Zhi-Ying Barry

  COVID-19 is challenging how business lenders operate at every part of the lending value chain. To address these challenges, some lenders have begun to digitize parts of the origination and...

• Report Forrester Infographic: Chinese Lenders Must Learn From Digital Lenders To Stay Relevant

  December 9, 2020 | Meng Liu, Arnav Gupta

  Recent Forrester Analytics Consumer Technographics® data reveals that digital lenders have gained significant mindshare among Chinese borrowers and often delighted customers with their service...

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  Webinar CMO Predictions 2021

  What The Best CMOs Will Do In 2021

  December 8, 2020 | Shar VanBoskirk

  Brace yourself. 2021 will be a rocky follower to roaring 2020. Expect another year of reduced media expenditures, scanty teams, lean tech and agency partner networks, and the continued vacancy of...

• Report Evolve Your IAM Strategy For Your Digital Business

  Executive Overview: The Identity And Access Management Playbook

  December 4, 2020 | Merritt Maxim, Andras Cser

  New business models have extended the identity boundaries of today's digital businesses: Security and risk (S&R) pros must manage identities and access across populations (employees, partners, and...

• Report US Tech Market Outlook For 2021: After The Election

  How Politics, The Pandemic, And The Economy Will Shape Industry Tech Budgets

  December 3, 2020 | Andrew Bartels

  The pandemic continues, and we'll feel its ongoing impacts throughout 2021. In this report, we provide our projections by industry for tech spending and the split of tech budgets between new...