Featured content
The Customer Analytics Playbook For 2021
Turn Data Into Insights With Customer Analytics
The scale and diversity of customer data provide rich new sources of insight that let firms engage with customers in new ways. Today's customer analytics practitioners are no longer data geeks...
Charts & Figures
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Forrester Wave™: Healthcare CRM Providers, Q1 2020
March 12, 2020
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Forrester Wave™: Healthcare CRM Providers Scorecard, Q1 2020
March 12, 2020
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Evaluated Vendors And Product Information
March 12, 2020
Search Results
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Forum Summit Asia Pacific
The must-attend event for B2B & B2C marketing and CX leaders
The combined power of Forrester and SiriusDecisions has unleashed a new energy into the products and services available to both the B2B and B2C community. By harnessing this energy, we are bringing...
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Forum CX Sydney
The Time Is Now: Lead With Experience
CX and marketing exist to win, serve, and retain customers. But silos and miscommunication keep this power duo from reaching their full potential. For this reason, we’ve made collaboration...
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Report The Forrester Wave™: Healthcare CRM Providers, Q1 2020
The Seven Providers That Matter Most And How They Stack Up
In our 31-criterion evaluation of healthcare CRM providers, we identified the seven most significant ones — Creatio, Healthgrades, Microsoft, Pegasystems, Salesforce, SugarCRM, and Welltok — and...
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Webinar Healthcare Predictions 2020: Survive And Thrive Amid Innovation And Regulation
Viewers should join this webinar to gain a clear understanding of the expected innovation and legislation facing the US healthcare industry in 2020. Virtual care growth will support a broader and...
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Report Predictions 2020: Healthcare
Election-Year Rhetoric, Regulatory Uncertainty, And Virtual Care Will Shape The Year Ahead For Healthcare Organizations
2020 will bring legislative turmoil as the Affordable Care Act (ACA) returns to the US Supreme Court and election-year rhetoric thrusts Medicare for All and healthcare job growth onto center stage....
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Analyst
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Market Imperatives
- Customer-obsessed operating model (2)
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- Transform IT to win, serve, and retain customers (2)
- Use customer insights to gain competitive advantage (2)
- Accelerate growth with marketing innovation (1)
- Secure customers, protect the brand (1)