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The Data Management Playbook For 2021
Your Business Is Only As Fast As Your Data
What you know — and how well you use that knowledge — fuels your competitiveness and growth. To keep up with empowered customers and nimble competitors, you must change how your firm provisions and...
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Forrester Wave™: Customer Database And Engagement Agencies, Q1 2021
February 8, 2021
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Report The Forrester Wave™: Customer Database And Engagement Agencies, Q1 2021
The Eight Providers That Matter Most And How They Stack Up
In our 29-criterion evaluation of customer database and engagement agencies, we identified the eight most significant — Acxiom, Bond Brand Loyalty, Epsilon, Havas Helia, ICF Next, Merkle, RRD, and...