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FORRESTERNOW

As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

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  • Webinar The Culture Of An Organization Defines Its Innovation Capabilities

    June 10, 2020 | Dan Bieler, Ash Mukherjee

    Far from being a soft issue, culture is the toughest nut to crack. Corporate culture matters because it provides the framework for what innovation objectives employees and managers prioritize and...

  • Webinar Want A Fast AI Implementation? Cognitive Search Is Your Ticket To Ride

    Using The Forrester Wave™
    August 15, 2019 | Mike Gualtieri

    Cognitive search is an AI-powered search engine. Enterprise use it to unlock wisdom from stored data, find answers, and discover new insights. In our 24-criterion evaluation of cognitive search...

  • Report B2B Insights Deep Dive: Use AI To Activate Emotion

    A Pragmatic Guide To Using AI To Influence Choices Along B2B Customer Journeys
    August 8, 2019 | Allison Snow, Emily Miller

    Artificial intelligence is a hot topic: Techniques are more sophisticated than ever before, and enterprise opportunities abound. Techniques of the past have fallen short of enabling firms to get to...

  • Report The Forrester Wave™: Cognitive Search, Q2 2019

    The 12 Providers That Matter Most And How They Stack Up
    May 29, 2019 | Mike Gualtieri

    In our 24-criterion evaluation of cognitive search providers, we identified the 12 most significant ones — Attivio, Coveo, Elastic, Grazitti Interactive, IBM, IHS Markit, Lucidworks, Micro Focus,...

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