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Charts & Figures
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CMO-CIO Collaboration Is Critical But Hard To Execute
August 20, 2019
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Marketing Technology Growth In Europe Versus US
August 20, 2019
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Webinar Predictions 2021: Agencies Will Swarm Talent With Technology
Buckle up: 2021 is going to be a wild ride for agencies as they navigate to recovery. After weathering a 23% drop in marketing spend in the US and shedding an estimated 49,000 agency workers...
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Report Predictions 2020: Agencies
The Cumulation Of Many Pressures Forces Agencies To Upgrade
CMOs' demand for higher-performing campaigns and experiences will compel agencies to finally embrace their own transformation. In 2020, agencies will either reassemble their process, workforce, and...
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Report CMO-CIO Collaboration: Resolving The Paradox
The Relationship Destined To Maximize Your Business
August 20, 2019 | Thomas HussonGrowing customer expectations and the accelerating pace of innovation force CMOs to work closely with their CIO counterparts. While relying on external cloud vendors and investing in shadow IT...
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