Skip to main content
7 results in Everything
 
Sort by:
Refine
  • Thomas Husson
  • Accelerate growth with marketing innovation
  • Digital Customer Experience

Featured content

ForresterNow

FORRESTERNOW

As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »

Charts & Figures

View all 4 Charts & Figures

Search Results

  • Report Computer Vision Makes Contextual Marketing More Powerful

    CMOs Should Prepare For The New Marketing Opportunities That AI Vision Technologies Create
    February 4, 2020 | Thomas Husson

    AI-powered computer vision provides access to a visually rich array of customer insights, creates new customer experiences, and drives emotional engagement. This report helps CMOs understand and...

  • Report Marketing's Business Imperative: Prioritize Innovation

    Introducing Forrester's Marketing Innovation Scorecard
    July 30, 2019 | Thomas Husson

    Tech-led innovation is the future of business and the brand experience. Yet despite a plethora of new technologies at marketers' fingertips and an ever-growing array of platforms, marketing...

  • Report Reimagine Mobile To Activate The Total Brand Experience

    A New Mobile Mindset Is Key To Turning Marketing Into A Growth Engine
    May 9, 2019 | Thomas Husson

    From foldable screens to 5G experiences, extended reality, AI, and conversational interfaces, MWC19 Barcelona demonstrated that mobile is still central to marketing innovation. However, most brands...

Content Type

Apply
Advanced Search