Search Results

• Report EA Professionals, Use Reference Models To Accelerate Your Martech Strategy

  Reference Models Provide A Common Language To Help Optimize Martech Investments

  July 20, 2020 | Gordon Barnett, Rusty Warner

  Successfully enabling a customer-obsessed strategy is dependent on a well-coordinated technology strategy championed by both business and technology executives. To succeed, outcome-driven...

• Report Use Continuous Assessments To Mature Your Business Architecture, 2020

  June 30, 2020 | Gordon Barnett

  Firms with effective enterprise architecture (EA) combine talent and capabilities to solve thorny architectural challenges and advance business outcomes. In the digital era, they also need business...

• Report Enterprise Architecture In 2025 And Beyond

  Vision: The EA Practice Playbook

  May 22, 2020 | Gordon Barnett

  As firms become more customer obsessed, the enterprise architecture (EA) mandate becomes richer and more complex — and that changes the work the EA ecosystem must do. To see how the work of EA will...

• Report The State Of Business Architecture In 2020

  May 7, 2020 | Gordon Barnett

  Organizations that have obtained the highest levels of customer obsession have done so by adopting formal business architecture (BA) practices. Business-focused enterprise architecture (EA) pros...

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  Webinar Rethink Your EA Discipline: Analyze The Data From The Most Recent EA Survey

  April 27, 2020 | Gordon Barnett

  Enterprise architecture (EA) leaders are becoming strategic enablers by positioning their discipline where it adds value, building the right architectural capabilities, and delivering EA services...

• Report The State Of EA 2020: The Increasing Adoption Of EA Ecosystems

  Landscape: The EA Practice Playbook

  March 25, 2020 | Gordon Barnett

  In our most recent survey, Forrester has seen a significant increase in the number of enterprise architecture (EA) leaders aspiring to lead an adaptive EA practice — one founded on customer...