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The Customer Loyalty Playbook For 2021
Create A Loyalty Strategy, Not Just A Rewards Program
Earning customer loyalty demands more than implementing a rewards program. Strategies that rely purely on loyalty programs offering points and discounts miss an opportunity to drive deeper...
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Report The UK Retail Customer Experience Index, 2019
How UK Retail Brands Earn Loyalty With The Quality Of Their Experience
How well do leading retail brands earn loyalty with the quality of their customer experience (CX)? This year, we reveal the complete rankings of 18 retail brands that were analyzed as part of the...