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The Retail E-Commerce Playbook For 2021
The Art And Science Of Retail eCommerce
Retail eCommerce sales continue to climb, and digital business executives must check all the boxes to ensure that they're not missing either opportunities for direct online sales or ways that...
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New Tech Sample Established IMS Vendors, Q2 2020
May 11, 2020
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Webinar B2C Marketing Predictions 2021
The Five Predictions B2C Marketers Must Have On Their Radar For 2021
November 2, 2020 | Stephanie Liu, David Novitzky2020 was a challenging year for B2C marketers, who faced a pandemic and data limitations. As marketers turn their attention to 2021, Forrester has 5 predictions on why marketers will shift to...
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Webinar Vast, Fast, And Relentless: Consumers And The Future Of Buying
The ways in which consumers buy products and services have been in a constant state of change over the past decade, and there are no signs of it slowing down. To survive, B2C firms must constantly...
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Report New Tech: Influencer Marketing Solutions, Q2 2020
Forrester's Landscape Overview Of 47 Providers
May 11, 2020 | Ryan SkinnerToday, most marketing organizations use influencers — often hundreds of them — to drive product awareness, brand storytelling, and sales. But managing influencers, from identification and...
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