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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report Gauge Your CRM Maturity
Assessment: The CRM Playbook
March 4, 2021 | Kate LeggettAn explosion of channels, new technologies like artificial intelligence, and demanding consumers challenges organizations to reshape the way that they target, acquire, retain, understand, and...
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Report The Forrester Wave™: Healthcare CRM Providers, Q1 2020
The Seven Providers That Matter Most And How They Stack Up
In our 31-criterion evaluation of healthcare CRM providers, we identified the seven most significant ones — Creatio, Healthgrades, Microsoft, Pegasystems, Salesforce, SugarCRM, and Welltok — and...
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