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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Report Q&A: Defining "Customer" At B2B2C Companies
Insights From A CX North America Panel Discussion
B2B2C companies deliver value to multiple types of customers (including partners — the first "B" — and end consumers), which can make it difficult for them to know the types of customers on which...
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Report How 29 Companies Adjusted Policies To Help Customers During The COVID-19 Outbreak
Creating New Standard Operating Practices For Business As Unusual
Crisis reveals character. Right now, businesses are showing their character as they respond to unprecedented change in near real time. As governments order whole sectors to shut down, customer...
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