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• Report Your Business Is Only As Fast As Your Data

  Executive Overview: The Data Management Playbook

  January 15, 2021 | Michele Goetz

  What you know — and how well you use that knowledge — fuels your competitiveness and growth. To keep up with empowered customers and nimble competitors, you must change how your firm provisions and...

• Report DataOps For The Intelligent Edge Of Business

  Go Beyond Traditional Data Management And Governance

  December 3, 2020 | Michele Goetz

  The world of data is changing from persistent states to data in motion. New data management and governance practices are necessary to move from analytics to operational use cases. To make this...

• Report Evaluate Your Data And Information Management Maturity

  Assessment: The Data Management Playbook

  October 30, 2020 | Michele Goetz

  Strong data management enables insights into customer needs and optimal business operations. It also is a prerequisite for competing with the coming wave of AI-powered systems. Enterprise...

• Report Create A Roadmap For A Real-Time, Agile, Self-Service Data Platform

  Roadmap: The Data Management Playbook

  January 6, 2020 | Michele Goetz, Noel Yuhanna

  Data bottlenecks create business bottlenecks. The days of provisioning data simply to meet the requirements of systems of record are over. Business stakeholders at the executive and...

• Report Put The Business Back In Your Data Management Business Case

  Business Case: The Data Management Playbook

  January 2, 2020 | Michele Goetz

  Be customer driven: It's time for enterprise architects to put the business back in the business case. Partner with business stakeholders to define where and how data will advance the business and...

• Report Consultancies Are Reinventing Their Service Model For AI

  Insights From The Forrester Wave™ Evaluations Of AI Consultancies

  December 19, 2019 | Achim Granzen, Michele Goetz

  The AI consultancy market is highly dynamic. The research we performed in the course of our Forrester Wave™ evaluations of AI consultancies, both globally and in Asia Pacific, indicates that...

• Report Personalized, Fast Data Delivers Business Outcomes Your CEO Cares About

  Vision: The Data Management Playbook

  November 19, 2019 | Michele Goetz

  As investment in data and analytics has grown, satisfaction in analytic capabilities has decreased and dissatisfaction has increased. The crux of the situation is that data management can't start...

• Report Predictions 2020: CIO

  Uncertainty Will Create Opportunity For CIO Leadership In 2020

  October 28, 2019 | Brian Hopkins, Bobby Cameron, J. P. Gownder

  Economic uncertainty unfolded in 2019 on the back of the already accelerating pace of technology-fueled disruption. As a result, it has become even more important and difficult to anticipate the...

• Report The Forrester Wave™: AI Consultancies, Q3 2019

  The 13 Providers That Matter Most And How They Stack Up

  September 16, 2019 | Michele Goetz

  In our 23-criterion evaluation of AI consultancies, we identified the 13 most significant ones — Accenture, Atos, Capgemini, Cognizant, Deloitte, EPAM, EY, IBM, KPMG, McKinsey & Company, PwC, Tech...

• Report An Advanced Course In Data Governance: Ambient Data Governance Makes Data Work

  July 9, 2019 | Michele Goetz

  Data governance isn't new for enterprises. However, trends in digital, analytics, self-service, and cloud investments demonstrate that enterprise architecture (EA) professionals haven't positioned...

• Report Now Tech: IoT Data Management Solutions, Q2 2019

  Forrester's Overview Of 22 IoT Data Management Solution Providers

  June 6, 2019 | Noel Yuhanna, Michele Goetz

  You can use internet-of-things (IoT) data management solutions to deliver a comprehensive view of IoT data, become significantly more productive, and accelerate IoT initiatives. But to realize...

• Report Forrester Infographic: AI Experiences A Reality Check

  Three Challenges Hold Firms Back From Achieving Enterprise AI Aspirations

  May 17, 2019 | Michele Goetz, Elizabeth Cullen

  AI's potential has given companies lofty expectations of transforming their business and dominating their market. But data quality, talent scarcity, and a trust gap serve as a reality check. Most...