Search Results

• Report Chief Data Officers: Evolve Your Teams To Accelerate Impact From Data Insights

  January 5, 2021 | Jennifer Belissent, PhD

  In many organizations, the chief data officer (CDO) role has evolved to become more of a chief insights officer with purview over both data and analytics. With a single role responsible for the...

• Report Determine Your Data's Worth: Data Plus Use Equals Value

  Intermediate Level: Strategy Practices For Insights-Driven Businesses

  January 4, 2021 | Jennifer Belissent, PhD

  As the data economy heats up, the fear of being left behind leaves company execs in a cold sweat. Board members ask about data commercialization strategies, and the question that's top of mind for...

• Report Build An Insights-Driven Business

  The Executive Overview Of The Insights-Driven Business Playbook

  December 9, 2020 | Srividya Sridharan, Gene Leganza

  In a hypercompetitive business environment and the post-pandemic world, applying data and analytics at every chance to differentiate products and customer experiences is a prerequisite for success....

• Report Build A Maturity-Based Business Case For Insights-Driven Investments

  The Business Case Report In The Insights-Driven Business Playbook

  May 18, 2020 | Boris Evelson

  Investing in individual technologies for an insights-driven business (IDB), such as data fabric, business intelligence (BI), and analytics, demonstrates tangible business benefits and significant...

• Report Data Commercialization: A CIO's Guide To Taking Data To Market

  Advanced Level: Strategy Practices For Insights-Driven Businesses

  March 27, 2020 | Jennifer Belissent, PhD

  Digital transformation fuels a thriving data economy. As companies have embraced all things digital, many have put their data to work internally to improve operational efficiency, service delivery,...

• Report Organizational Intangibles Will Make Or Break Your Data And Analytics Practice

  Vision: The Insights-Driven Business Playbook

  February 28, 2020 | Brandon Purcell, Srividya Sridharan, Gene Leganza

  Wondering why your insights-driven transformation is not taking off despite the right investments in technology? You're not focusing enough on the intangibles that drive this transformation...

• Report Research Overview: Data, Analytics, And Insights

  Beginner Level: Technology Practices For Insights-Driven Businesses

  January 27, 2020 | Srividya Sridharan, Gene Leganza

  There are many data, analytics, and insights technologies that help enterprises unlock the value of their internal and external data. This research overview for business insights professionals...

• Report Data Literacy Matters: The Writing's On The Wall

  Beginner Level: Strategy Practices For Insights-Driven Businesses

  January 8, 2020 | Jennifer Belissent, PhD

  The need to become insights driven is universally recognized: 90% of data and analytics decision makers see increasing the use of data insights in business decision making as a priority. At the...

• Report Forrester Infographic: The Insights-Driven Business Responsibility Matrix

  Maturity, Company Size, And Diversification Dictate Roles And Responsibilities

  January 7, 2020 | Boris Evelson

  Everyone's job is no one's job — which is why you need a clear responsibility and ownership matrix, especially for data and analytics roles and responsibilities within a company. The...

• Report The Forrester Wave™: Industrial IoT Software Platforms In China, Q4 2019

  The Seven Providers That Matter Most And How They Stack Up

  November 25, 2019 | Danny Mu, Charlie Dai

  In our 26-criterion evaluation of industrial internet of things (IIoT) software platform providers in China, we identified the seven most significant ones — CASICloud, Haier COSMOPlat, Huawei,...

• Report The Forrester Wave™: AI Consultancies In Asia Pacific, Q3 2019

  The 10 Providers That Matter Most And How They Stack Up

  September 16, 2019 | Achim Granzen

  In our 24-criterion evaluation of AI consultancies in Asia Pacific, we identified the 10 most significant ones — Absolutdata, Accenture, Cognizant, Deloitte, EY, IBM, KPMG, NEC, PwC, and Tech...

• Report Forrester Infographic: Top Performers Appoint Data Insights Leaders

  September 13, 2019 | Jennifer Belissent, PhD

  Today's insights-driven organizations need strong leadership. Good news: After hovering around 50% for the past few years, chief data officer (CDO) appointments jumped to 58% in 2019 — and were...

• Report Improve The Human Condition To Drive Your Healthcare Innovation

  Opportunities Extend Beyond Pure Healthcare And Include Your Own Employees

  June 10, 2019 | James Staten

  All your innovation investments and efforts should be driven by customer experience (CX) insights. For nearly every industry, a key aspect of this is the challenges customers face in their everyday...

• Report The State Of Insights-Driven Business Maturity, 2019

  Benchmarks: The Insights-Driven Business Playbook

  January 31, 2019 | James McCormick

  In previous reports in this playbook, we identified insights-driven businesses, how they are different, and why they succeed. The next step for CIOs is to understand the overall maturity of their...