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As the coronavirus dominates the global headlines, businesses should take both defensive and strategic actions—focusing on customers, employees, and brand. Read more »
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Charts & Figures GDP And Advertising Spend Will Decline More During The Pandemic Than During The Great Recession
2020 Advertising Forecast, US (COVID-19 Update)
July 23, 2020 | Brandon Verblow -
Charts & Figures Digital Advertising Share Gains Will Accelerate During The Pandemic
2020 Advertising Forecast, US (COVID-19 Update)
July 23, 2020 | Brandon Verblow -
Charts & Figures Digital Advertising Channels Will Fare Better Than Offline Advertising Channels
2020 Advertising Forecast, US (COVID-19 Update)
July 23, 2020 | Brandon Verblow -
Charts & Figures Advertising Channels With Greater Influence On Purchase Behavior Will See Higher Spending Growth
2020 Advertising Forecast, US (COVID-19 Update)
July 23, 2020 | Brandon Verblow -
Charts & Figures Mobile Share Of Digital Advertising Will Decline Only Slightly
2020 Advertising Forecast, US (COVID-19 Update)
July 23, 2020 | Brandon Verblow -
Charts & Figures The Pandemic Will Wipe Out $74 Billion In US Advertising In 2020 Versus Our Pre-Pandemic Estimate
2020 Advertising Forecast, US (COVID-19 Update)
July 23, 2020 | Brandon Verblow -
Charts & Figures Advertising Spend Will Rebound In Q2 2021 As GDP Recovers
2020 Advertising Forecast, US (COVID-19 Update)
July 23, 2020 | Brandon Verblow